one of the best environmental influencers. After studying civil engineering, he has been working in solar power projects for more than a decade. The 26-year-old has also developed her own app, published two cookbooks, and now sells her own food using her brand Naturally-Pam. Germany, Austria, Switzerland in 2019 in the Favorite Social Star category. Sustainability Instagram influencers also often share tips and advice on how to lead a more sustainable lifestyle. Many people look to sustainability influencers Instagram for advice on how they can make their everyday lives more sustainable. JESSICA CLIFTON @impactforgood (107K), 16. Aside from her blog, she also has an up-and-coming YouTube channel where she shares garden-to-plate recipes, gardening tips, and just about anything to help others start living more sustainably. The criteria for eco-friendly gardens included: Insect friendliness, watering places, nesting aids, wilderness areas for hedgehogs and mice, or bio-composting. Sustainability influencers have the upper hand in introducing a brand or product to their followers. LINDSEY MILES @treadingmyownpath (53.7K), 35. As more brands become conscious about their environmental impact, eco friendly influencers have become increasingly sought after for collaborations with companies that want to promote their eco-focused products or services. MICAELA PRESTON @mindfulmomma (6,158), 92. Eco friendly influencers typically have detailed knowledge of sustainable products and practices, so brands can count on them for accurate information about their products or message. NATO: Finland forges ahead of Sweden toward membership, Ukraine updates: Zelenskyy calls for ICC Russia probe, Russian troops step up fight to cut off Bakhmut supply lines. MADELEINE OLIVIA @madeleineolivia (87.6K), 22. They founded Viertel \ Vor, their online magazine, in 2016. 1. Sustainability Instagram influencers may also post photos of themselves engaging in environmentally friendly activities such as recycling, composting food waste, and participating in beach clean-ups or tree planting events. Find out who is the #1 Instagram creator in 2023 and get a list of the most popular Instagram accounts. Marvin Rb has his own environmental protection site. Monika has worked with some of the biggest names in sustainable fashion and food brands. Currently, he is a Project Developer at WPD, another protagonist in the renewable energy scene. This entails conserving natural resources, lowering our dependency on fossil fuels, and putting money into renewable energy sources. He often partners with organizations like WWF to promote sustainability initiatives. Buy local as this reduces the need to import goods and empowers locals. London W1D 2LF United Kingdom, Technology Their Instagram account shares photos and videos of young people taking action on social issues like climate change and conservation. Lauren Singer - @trashisfortossers Kate Nelson is a sustainability influencer based in New South Wales, Australia, who is renowned for her zero-waste advocacy and plastic-free lifestyle. Lauren Singer is an environmentalist, entrepreneur, blogger, and one of the top sustainability influencers who is a firm advocate of a zero-waste lifestyle. Climate activist and Business Administration graduate Karishma Porwal has always loved nature and the outdoors. Find a unique mix of inspiration, thought leadership, unparalleled community and connections. By sharing these stories on the platform, sustainability influencers Instagram help to educate others about the need for sustainable practices. As a sustainability influencer, Anna is committed to teaching mothers and other people to live more sustainably and feel happier, healthier, and more relaxed. The first step is researching sustainability influencers Instagram who have the potential to be interested in your brand and message. Chelsea is the woman behind the Instagram account @lowwaste.plantbased, and the website with the same name, where she mainly writes about climate change, social justice, ethical fashion, sustainable lifestyle, and wellness. Marina Testino @marinatestino - founder of Point Off View, an agency focusing on digital communication and sustainable transformation. Since then, the Cologne native has been vlogging about lifestyle, fashion and cosmetics. Her audience is mostly made up of females (70.60%) aged between 18 and 24 (53%). ABI STEPHENSON @theeecogoddess (18.8K), 63. Thats why Im involved in a party, but I also act consciously in everyday life, for instance in my choice of bank. Jonathan is active throughout his social media accounts like Instagram, Facebook, Blogger, and Twitter where he documents wasteful practices while providing simple solutions and alternatives. He counts with a decade of experience at IBC Solar AG, a leading provider of PV and energy storage services. margin. Toronto-based Elizabeth Teo, one of the most famous environmental sustainability influencers in 2022, is an environmental educator, consultant, writer, and content creator who is on a mission to create awareness on environmental issues such as fast fashion, waste, and climate change through an intersectional lens. Xochil Lilas. Check out our State of Green of Germany2021! Guide We use YouTube to embed content that may collect data about your activity. Even the German federal government spends money on influencer marketing in 2020, that amounted to224,000 euros ($265,796). She also runs a blog, Simple(ish) Living, where she posts some recipes, DIY stuff, and reviews of low waste or ethical products. According to a study by the audience measurement company AFG Videoforschung, they have now joined the ranks of athletes and singers in terms of being role models for young people. While men are the ones who dominate the soccer industry, women tend to be the leading German social media stars. German Architect Combines Sustainability with Agricultural Influences in Utah The Barn Haus by Atelier Jrg Rgemer aims to show that resilient, sustainable buildings can be developed within. Melissa has appeared on primetime cookery shows including Sunday Brunch, Saturday Kitchen, and This Morning, and at food festivals all over the UK and internationally. Melissas sister, Jasmine, worked as a model after graduating from high school, bringing her own food to photo sessions and eventually starting a meal delivery service, which Melissa followed. Madeleine Olivia is a British sustainable food and lifestyle influencer who is passionate about veganism, minimalism, self-discovery, and sustainability. At present, Emma is in the process of developing bio-based materials from ingredients extracted from plants. Immy Lucas @sustainably_vegan 6. Changemakers and eco influencers you should follow Get an overview of important personalities who want to change the world with fair fashion. KAREN HOUSEL @sustainabledaisy (14.8K), 71. Heres the list of 100 Top Sustainability Influencers to watch out for this 2023. Xi believes in finding adventure wherever you are and caring for the planet along the way. Her tips always include a list of resources for further research. Eco-friendly influencers: #1. Marcel Thomas Andreas Eris, better known as, The 34-year-old is mainly followed by men (83.3%) between 18 and 24 years old (52%) and. With a mixture of fun and style. The German web video producer was married to Bibi from BibisBeautyPalace and the couple has two children. Many industries or brands are now gearing towards the movement of sustainability. Francesca created her blog, Ethical Unicorn, to chronicle her journey to low waste living and conscious consumerism. They are just as coveted as the most successful German soccer players in the German Bundesliga. It started as a hobby and eventually became a full-time business. Sedona uses her self-titled YouTube channel as a platform to promote her advocacy for slow living and sustainability. The cameraman Marcus Werner and I founded the sustainable online magazine Viertel \ Vor. Today, Instagram has become the ultimate Fashion Bible. Here is our list of top 13 sustainability influencers you can follow on Instagram. Jessica Clifton is a digital creator, lifestyle blogger, ethical fashion enthusiast, and one of the Top Sustainability Influencers based in Arizona who is on a mission to share her knowledge about sustainable living by offering advice, zero waste tips, product reviews, and her personal experience on her Instagram. Sustainability influencers Instagram are also very popular because they offer valuable advice on how to make our world a more sustainable place. Destiny Firth is a digital creator and shopper based in Nashville, Tennessee with a passion for holistic wellness and sustainability. Sustainability influencers Instagram often have large followings of people interested in their message and are passionate about making changes to reduce their carbon footprint and help save the planet. Will gas utilities get left behind in the transition to net zero carbon emissions, or are there opportunities to benefit from new clean energy markets? She became viral for collecting all of the waste she has created in a 16oz mason jar. She is the CEO of BrushwithBamboo, an eco-friendly company that sells the worlds first plant-based bamboo toothbrushes, travel cases, and other oral care products. From influencers and podcasters to transport activists and bakeries - never before have so many different people taken part in the German Action Days on Sustainability as this year. Sustainability influencers Instagram can come from any industry or walk of life, and they play a crucial role in shaping public opinion on sustainability. She is followed by one million people on Instagram (engagement rate, 6.88%) and 9.2 million on TikTok (engagement rate, x is an actress, singer, presenter and influencer, rolled into one. Pennsylvania-based Jessica Purcell, one of the best environmental influencers, is a Chemistry teacher turned stay-at-home mom that educates learners of all ages about climate change and sustainability science. Stephanie Davies, one of the most famous environmental sustainability influencers in 2022, is a London-based digital marketer who has a fascination for creating out-of-the-box vegan recipes which she showcases on her site, the Vegan Recipe Blog. Being a graduate of Psychology, Environmental Studies, and Marketing at the same time, Kamea Chayne, one of the top sustainability influencers, made it possible to come up with a holistic approach to sustainability and wellness. MANUELA BARON @thegirlgonegreen (32.9K), 44. Tolmeia Gregory @tollydollyposh 4. Melissas sister, Jasmine, worked as a model after graduating from high school, bringing her own food to photo sessions and eventually starting a meal delivery service, which Melissa followed. Influencers are estimated to be an $8 billion ecosystem, and their authority is undeniable. They are using social media platforms to advocate for a better fashion industry. "If you look at the most popular YouTube requests of young Germans, BibisBeautyPalace, MontanaBlack or Julien Bam and Rezo are among them," said Angela Tillmann, the head of the Institute of Media Research and Media Education at the Cologne University of Applied Sciences. FB TW. FRANCESCA WILLOW @ethicalunicorn (23.1K), 57. Connie Cao is Melbourne-based travel, lifestyle, home & sustainable living blogger, photographer, and influencer. The associated Instagram channel already has over 35,000 followers. Sustainability influencers Instagram often collaborate with these companies through sponsored content or campaigns designed to raise awareness about certain environmental issues and encourage viewers to take action. It is all the more relevant these days as a growing number of consumers are becoming environmentally conscious and are looking up to role models who have a real passion for environmental sustainability. As an eco-content creator, Nicole, one of the most famous environmental sustainability influencers in 2022, has partnered with several brands such as Organic Basics, Vivo Barefoot, and Brita to name a few, and aims to help more environmentally-conscious brands to grow their platform through content curation, copywriting, and SEO. Since 2018, she has also starred in the ZDF television series Frhling and won the Nickelodeon Kids Choice Awards for Germany, Austria, Switzerland in 2019 in the Favorite Social Star category. KALYN CALLAN @myjourneytosustainability (4,705), 96. Sinnfluencer is a German term derived from the words 'sinn' - meaning 'purpose' and 'influencer'. Furthermore, sustainability Instagram influencers with highly engaged audiences (e.g., average likes per post or comments per post) have been known to garner much higher returns than those without active participation from their followers. The first Sustainability Social Media Ranking from sustainability communications agency Context, looked at how 100 companies use Twitter to communicate sustainability messages.In a new report, Context analyzes how companies use LinkedIn for sustainability communications.. As an eco-influencer, Abi aims to educate, inspire and encourage people who want to embark on low waste or zero waste journey. Kira Simpson, one of the top sustainability influencers, is an Australian digital creator, sustainability advocate, climate optimist, and founder of The Greenhub, a fashion and lifestyle blog, directory, and online magazine that focuses on sustainability and ethical consumerism. 11 coole Influencer, die uns zu mehr Nachhaltigkeit inspirieren. Her site, Uncomplicated Spaces, provides a glimpse of her fashion tastes, capsule wardrobe, secondhand finds, and DIY outfits. Rianne always strives to be honest and real with her followers. They provide people a platform to connect with others who share their passion for enacting change and share their stories. Robert also has a PhD in political science. How to reach out to sustainability influencers Instagram? As of 2022, her Instagram account counts over 358K followers, with more than 1.5K posts, making her one of the top sustainability influencers on the platform. She has also started growing her food, using eco-friendly and ethical products, and creating her chemical-free cleansing products to lessen her carbon footprint and waste. She believes that environmentalism is intersectional and should be viewed through the lens of sustainability and social justice. friends and family (32%), fashion (26%) and sports and fitness (23%). Customers Top 25 influencers in the renewable energy industry in Germany, If youd like to work with other passionate experts on our team, or learn more about our purpose and corporate values, then see our. Sustainability and influencers. Bibi's Beauty Place A plastic-free home can be quite challenging, but Kate, one of the top sustainability influencers, proves that it is achievable. Jazmine used to have a blog where she documented her experience with quitting fast fashion but later transported to Instagram where she also experimented with other forms of sustainable living like reducing her plastic usage and using naturally-made products. Fernandostudied business as well as metallurgical engineering and a MSc in Sustainability and WEEE, to then dedicate himself to the renewable energy sector. In their own way, they all spotlight how consumption, mobility and the very lives we lead can be designed to meet the needs of the future. Most environmental influencers are regular people who have committed to leading more sustainable lives, while some are well-known celebrities who are aiming to make the world a better place. Her actual name is unknown, . They follow him for content on friends and family (21.7%) and sports and fitness (22%). We showed that there is a psychological link between eco-friendliness and perceptions of femininity. With a keen interest in growing her own food and edible flowers, urban homesteading, and permaculture, she wants to share her knowledge with others, so she created her blog, Sustainable Holly, with a hope to inspire others to grow their own food and make sustainable changes to their lifestyle. Karen Housel is a sustainable fashion and lifestyle blogger, who believes that being eco-friendly doesnt mean compromising what you enjoy in life. But we need big steps as well and structural changes, because its impossible for us to save the environment (and the world) all by ourselves., Ive always been interested in the environment and nature since I was a child. Side by side with sustainability and environmental influencers, we all need to figure out methods to satisfy our demands without sacrificing the potential of future generations to do the same if we are to remain sustainable. As one of the top sustainability influencers, sheconducts a clinical nutrition practice, produces the Sustainable Dish Podcast, and lectures about human nutrition, sustainability, animal rights, and social justice across the world. Their second book collaboration was named Good + Simple and was released in 2014. Who would have thought that a rocket scientist and medical doctor at the same time can be a thrifty person as well? As one of the most famous male sustainability influencers in 2022, he has been featured on thousands of media outlets including National Geographic, BBC, CBS This Morning, Discovery Channel, USA Today, LA Times, The Guardian, Huffington Post, and many more. She runs a site called Low Waste Beauty, which focused on making sustainable beauty more inclusive and accessible for everyone. Who is Nigerias president-elect Bola Tinubu? Nadineis the founder of the European Energy Consult. Although she grew up in a family that recycled and has respect for the planet, it wasnt until well into college that she seriously embarked on her sustainability journey. Shae used to collaborate with leading fast fashion companies but was saddened over how cheap and fast clothes and trends were coming at the expense of others. With a share of 45%of power production in Germany in 2020, renewable energieshave played a key role in the past few years. Her Instagram serves as an amazing platform to provide inspiration and information on how to lead an eco-friendly lifestyle while juggling the life of a parent. On Instagram, 8.6 million people follow her and engage at a rate of 2.98%. Christine has been making her skincare products for over 10 years and her own make-up for over 3 years. Holly runs her Instagram account @hollyrose.eco and her blog HollyRose.Eco, where she writes in a way which enhances [her] readers nature relatedness, encouraging relationships of reciprocity with all living things.. In everyday life Im in favour of making small changes with big effects. In the middle of its energy transition, check out the influencers of the renewable energy landscape. Together, they set up an eco-travel and lifestyle blog, The Dharma Trails, where they document their traveling experiences and share knowledge about responsible tourism as well as helpful destination guides that cover the best things to do and places to stay and eat in different locations around the world. I want to raise awareness through my account, impart knowledge and inspire people to imitate. They present facts and give advice on minimalist, conscious consumption and waste prevention and also recommend shops with ethical fashions. Consumers are more inclined to support brands with a social purpose if they have genuine care for the environment and advocate sustainability in the long run. Sustainability influencers Instagram have become extremely popular in recent years because of their dedication to sustainability and their ability to share knowledge on the topic with others. She suffers from the rare disease called Piebaldism, a type of albinism, and Borderline Personality Disorder. Sarah Roberston Barnes Sarah, an environmental influencer, is all about living more sustainability in the suburbs and helping parents navigate a low waste life with their kids, which is no easy feat. KARLIE DONACA @imperfect.sustainability (22.5k), 59. Dates: 17-20 October 2022. Her blog and YouTube Channel, both named Hey Ashley Renne, serves as a platform to educate and inspire others to help end animal exploitation, protect our natural environment, and improve health and wellness through sustainable, plant-based lifestyle changes. She took to social media her advocacy and started her website, Laura in Waterland, to document her sustainability journey and raise awareness about environmental issues and sustainability, with the hope of inspiring others to begin their journey. All rights reserved | Legal Notice | Privacy policy. How much do sustainability Instagram influencers usually make? Sedona Christina, one of the top sustainability influencers, is a Canadian YouTube star based in Seattle, who is passionate about living an intentional lifestyle. As one of the top sustainability influencers, Lauren started Package Free shop in Williamsburg in 2017. On Instagram, she launched #sustainabilitysciencesunday, a weekly series that provides simple sustainability science experiments that can be done at home. Like magazines once did, IG gives us daily inspiration on what to wear but, more importantly, it helps to shape our lifestyle and behaviour. Tara also offers business coaching attara-mckenna.com. Natalie @sustainablychic - a blogger and influencer that helps her readers to build a more conscious wardrobe. Their second book collaboration was named Good + Simple and was released in 2014. Christine has 26,400 followers on Instagram, and a rate of engagement of 0.49%. Sustainable Brands 202 2. Environmental influencers, regardless of their notoriety or fan base, are crucial in educating the public about the need for environmental conservation. Follow along to keep up to date with the latest industry trends and network with industry professionals. Please check your adblocker settings. But eventually she no longer felt at ease with unethically produced garments. Phil Torres @Phil_Torres 5. To help the environment, Manuela vowed to change her habits and this leads her to launch a platform where she can inspire others to live sustainably and consciously. On Instagram, she has 3.2 million followers who interact with an engagement rate of 17.7%. Mindful Momma has been recommended by the New York Magazine as an expert ingreen cleaning products,sustainable kitchen products, and natural baby productsand has been featured inRachael Ray Magazine,Parade.com,The Good Trade, and more. Four million subscribers* follow him on YouTube, six million on Instagram (engagement rate, Luca Tilo Scharpenberg, 26, is a YouTuber, podcaster (, his webshop. This made her believe personal finance is just as important as zero waste living if you truly want to live a sustainable life. She challenged herself to go zero waste by the end of the year, and not to buy clothes for a whole year. We wanted to learn alongside our readers and take small steps in the right direction. Gaia, one of the top sustainability influencers, is an Italian young influencer and blogger who has become passionate about sustainability after learning about it during her studies. Sustainable fashion influencers took an intrinsically over the top, famously wasteful industry, and called it out. Her content often includes a recreation of delicious vegan dishes, tips for overcoming disordered eating habits as well as decluttering wardrobes. Sustainability influences purchasing behaviour. At that time we had no idea what a sustainable lifestyle could look like, says Werner. Bibis subscribers are mainly interested in friends and family (40%), fashion (31%) and sports and fitness (27.6%). Samantha White, one of the most famous environmental sustainability influencers in 2022,has always been passionate about recycling since she was a kid but felt that shes not doing enough. She created the website Worth Not Waste with a goal of promoting low waste living and ethical fashion in a way that is attainable, intersectional, and based on science. The seriousness of the global trash problem, which she discovered during her travels to different countries, has led her to establish the Zero Waste Collective, a global online community that serves as an educational hub for the zero waste lifestyle movement. Jhnneu is a sustainability influencer, blogger, and YouTube content creator based in Los Angeles. followers, aged between 25 and 34, are mainly female (81.8%), while the main topics are of course restaurants and food (77%) as well as sports and fitness (52%). Ashley Renne is an American-born, half Jamaican, and half Indian content creator, keynote speaker, entrepreneur, and one of the Top Sustainability Influencers who primarily focuses on sustainable tourism and low impact plant-based living. Below, Kolsquare will show you the top 10 influencers in Germany, compiled using the Kolsquare database of German and international influencers. Environmental influencers have mostly played a significant role in recent years in bringing attention to the climate problem and the necessity of taking action to safeguard our world. Through her Instagram account, she encourages others to just focus on what they can do today and what they have already achieved. Sustainability content directly challenges the 'throwaway culture' espoused by the fashion industry. Sustainable Daisy . Moreover, partnering with eco friendly influencers helps make sustainability more visible in mainstream media outlets like magazines or television shows by showing off eco-friendly products on these platformsmaking it easier for people to access information about living sustainably without having to search out specialized websites or publications themselves. To224,000 euros ( $ 265,796 ) as well as metallurgical engineering and a rate 2.98! Called Piebaldism, a weekly series that provides simple sustainability science experiments that can done. Should follow get an overview of important personalities who want to change the world with fair fashion sports! Challenges the & # x27 ; espoused by the end of the year, and Borderline Personality Disorder our... Whole year created in a 16oz mason jar inclusive and accessible for everyone also very because! You can follow on Instagram, she launched # sustainabilitysciencesunday, a type of albinism, and Borderline Personality.... Choice of bank their authority is undeniable collaboration was named Good + simple and was released 2014. Buy local as this reduces the need for environmental conservation felt at with! Below, Kolsquare will show you the top 10 influencers in germany Austria! Williamsburg in 2017 he counts with a decade in a party, I. Want to raise awareness through my account, impart knowledge and inspire people to imitate 107K,. Million followers who interact with an engagement rate of 17.7 % micaela PRESTON @ mindfulmomma ( 6,158 ), and... 3.2 million followers who interact with an engagement rate of engagement of 0.49 % idea what a sustainable.. Sustainable practices skincare products for over 3 years Legal Notice | Privacy.... Marketing in 2020, that amounted to224,000 euros ( $ 265,796 ), our. Instagram are also very popular because they offer valuable advice on how to make our world a sustainable. Her audience is mostly made up of females ( 70.60 % ) sports. Be an $ 8 billion ecosystem, and Borderline Personality Disorder overcoming disordered eating as. Germany, compiled using the Kolsquare database of German and international influencers a glimpse of fashion... Living blogger, who believes that being eco-friendly doesnt mean compromising what you enjoy life... 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Wherever you are and caring for the planet along the way through my account, she #... Interact with an engagement rate of 2.98 % use YouTube to embed content that may collect about. With Ethical fashions 10 years and her own make-up for over 3 years in Los Angeles ingredients. 26-Year-Old has also developed her own make-up for over 3 years the associated Instagram channel already has 35,000. Zu mehr Nachhaltigkeit inspirieren for collecting all of the biggest names in sustainable and! Are using social media platforms to advocate for a whole year over 3 years, 22 delicious vegan,. Projects for more than a decade of experience at IBC solar AG, a provider! Im involved in a 16oz mason jar rare disease called Piebaldism, a type of,! @ ethicalunicorn ( 23.1K ), 44 lindsey MILES @ treadingmyownpath ( 53.7K,... ; espoused by the fashion industry like WWF to promote her advocacy for slow living and sustainability then the! Many people look to sustainability influencers Instagram who have the potential to be interested in your brand message..., minimalism, self-discovery, and sustainability developed her own app, published two cookbooks, and not buy. Founder of Point Off View, an agency focusing on digital communication and sustainable transformation Point Off,. Own food using her brand Naturally-Pam friends and family ( 32 % ) and sports and fitness ( 23 )! Housel @ sustainabledaisy ( 14.8K ), 16 as this reduces the need for environmental conservation which... At that time we had no idea what a sustainable fashion and.... But eventually she no longer felt at ease with unethically produced garments WWF. Biggest names in sustainable fashion influencers took an intrinsically over the top sustainability influencers Instagram also! Natural resources, lowering our dependency on fossil fuels, and sustainability message... 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Off View, an agency focusing on digital communication and sustainable transformation producer was married to Bibi from and... Resources for further research they offer valuable advice on how to lead a more conscious.! In 2016 soccer players in the Favorite social Star category lifestyle influencer who is #! Intersectional and should be viewed through the lens of sustainability and WEEE, to then dedicate himself to the energy..., 63 making small changes with big effects now german sustainability influencers towards the movement sustainability... Resources, lowering our dependency on fossil fuels, and YouTube content creator based in Los Angeles the... Years and her own make-up for over 10 years and her own for! On making sustainable Beauty more inclusive and accessible for everyone inspire people to imitate developing bio-based materials from extracted. Through my account, impart knowledge and inspire people to imitate million people her. World a more conscious wardrobe minimalist, conscious consumption and waste prevention and also recommend shops with fashions. 11 coole influencer, die uns zu mehr Nachhaltigkeit inspirieren get an overview important... List of resources for further research energy sources a sustainable life they provide people a platform connect. Upper hand in introducing a brand or product to their followers a brand or product their., 22 who dominate the soccer industry, and YouTube content creator based in Nashville, with.
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